Summer in the Seaport Toolkit


SUMMER IN THE SEAPORT

Summer in the Seaport
Explore New Bedford’s vibrant culture this Summer in the Seaport.

website: https://ahanewbedford.org/summerseaport
instagram: https://www.instagram.com/summerintheseaport
hashtags: #SummerInTheSeaport #eatDNB #artDNB #shopDNB #exploreDNB #visitDNB #stayDNB

  • Partner Instagram Handles:

@ahanewbedford
@_nbcreative
@destnewbedford
@_datma
@nbfishingheritagecenter
@anthi_drawing_room
@visitma

  • Partner Facebook Handles:

@AHANewBedford
@NewBedfordCreative
@DestinationNewBedford
@DesignArtTechnologyMassachusetts
@NBFishingHeritageCenter
@AnthiDrawingRoom
@VisitMassachusetts

Media Resources


Press Release: 

Share the press release or pull sections for your newsletters and social media posts.
Click To Download 

Images: 
Coming Soon 

Video: 
Coming Soon 

Social Media

Quick Tip: Increase post traffic by posting directly to each of your social media accounts (e.g. Instagram, Facebook) 
vs. using one platform to post to all accounts at once. 

Instagram
All below images can be used for Summer in the Seaport related posts. We also encourage you to post your own images (related to a specific event or photos of Summer in the Seaport happenings in general) and include the Summer in the Seaport logo, hashtag #SummerInTheSeaport and geo-location, ex: New Bedford, Massachusetts. When appropriate tag/shout-out partner orgs (handles listed at top of page). If you are tagged, reshare the post in your story or posts to help give the campaign more traffic and viewership.

Quick Tip: TAG THE IMAGE with the Summer in the Seaport partners. IG notifications work best when you tag the image, not just mention the partners in the post language. If you do both, even better!

SAMPLE IG POST 
Planning your next #daycation? Explore New Bedford’s vibrant culture this Summer in the Seaport.
Learn more at www.ahanewbedford.org/summerseaport
#SummerInTheSeaport #eatDNB #artDNB #shopDNB #exploreDNB 

Facebook
The guidelines here are similar to the Instagram suggestions (tag your partners and use the hashtag). Include an image whenever you can, if not, incorporate the website into your post and the website will generate an image for your post.
Quick Tip: Make Facebook events and make Summer in the Seaport partners event co-hosts.

Twitter
Tag, hashtag, and it’s highly recommended that you use an image on Twitter to increase post performance. Even if you’re promoting the website, use your own image to get more tweet traffic. Quick Tip: Twitter is a wonderful way to tag non-art businesses (and possible sponsors) who may have a Twitter, but not an Instagram. 

Logos And Sample Images

BEST USEAGE:
Place on solid color areas, un-busy backgrounds, or where the logo (color or white) will create a high contrast for readability.






LOGOS (RIGHT-CLICK AND SAVE TO DESKTOP OR CLICK AND DRAG TO DESKTOP)

STANDARD COLOR WITH LOCATOR AND HASHTAG

STANDARD WHITE WITH LOCATOR AND HASHTAG

STANDARD COLOR NO LOCATOR WITH HASHTAG

STANDARD WHITE NO LOCATOR WITH HASHTAG

STANDARD COLOR WITH LOCATOR

STANDARD WHITE WITH LOCATOR

STANDARD COLOR NO LOCATOR

STANDARD WHITE NO LOCATOR